8.2The Persuaders · 2004
The Persuaders (2004) is a Documentary film directed by Barak Goodman, starring Douglas Atkins, Scott Donaton, Linda Eatherton.
Documentary
8.2Overview
PBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning to the little-understood techniques of public relations to make sure their messages come from sources we trust, marketers are crafting messages that resonate with an increasingly cynical public.
Cast
Douglas Atkins, Scott Donaton, Linda Eatherton, Stuart Ewen, Richard Ford, Richard Frank, Bob Garfield
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What is "The Persuaders" about?
PBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning to the little-understood techniques of public relations to make sure their messages come from sources we trust, marketers are crafting messages that resonate with an increasingly cynical public.
When was "The Persuaders" released?
The Persuaders was released in 2004.
Who stars in "The Persuaders"?
The cast includes Douglas Atkins, Scott Donaton, Linda Eatherton, Stuart Ewen.
