
The Abercrombie Guys: The Dark Side of Cool · 2023
The Abercrombie Guys: The Dark Side of Cool (2023) is a Documentary film directed by Edward McGown, starring Mike Jeffries, Matthew Smith.

The Abercrombie Guys: The Dark Side of Cool (2023) is a Documentary film directed by Edward McGown, starring Mike Jeffries, Matthew Smith.
Allegations of exploitation and abuse have emerged at one of the biggest fashion brands in the US. Former CEO Mike Jeffries transformed Abercrombie and Fitch from a failing retail chain to a multibillion-dollar empire and the epitome of cool. Now, after months of painstaking investigation, reporter Rianna Croxford speaks to men who say they were recruited into a dark world, created to satisfy the sexual fantasies of Mike Jeffries and his British partner Matthew Smith. Silenced for years by the fear of breaking non-disclosure agreements, these men describe feeling exploited and traumatized by their experience. One high-profile American lawyer has called for prosecutors to investigate.
Mike Jeffries, Matthew Smith
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Find a movie by describing itAllegations of exploitation and abuse have emerged at one of the biggest fashion brands in the US. Former CEO Mike Jeffries transformed Abercrombie and Fitch from a failing retail chain to a multibillion-dollar empire and the epitome of cool. Now, after months of painstaking investigation, reporter Rianna Croxford speaks to men who say they were recruited into a dark world, created to satisfy the sexual fantasies of Mike Jeffries and his British partner Matthew Smith. Silenced for years by the fear of breaking non-disclosure agreements, these men describe feeling exploited and traumatized by their experience. One high-profile American lawyer has called for prosecutors to investigate.
The Abercrombie Guys: The Dark Side of Cool was released in 2023.
The cast includes Mike Jeffries, Matthew Smith.